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Why "Kate" Is Projected To Be 2012's No. 1 Buzzword

In 2012, it is projected by Global Language Monitor -- a group that surveys the English language -- that the buzzword "Kate" is forecast to be the most-used word in the media.

Global Language Monitor, which compiles its lists of top words and phrases using a computer algorithm that tracks thousands of media outlets as well as blogs and social media websites, says several key factors play into Kate staying "in the news" after her 2011 Royal Wedding:

1. People will see "Kate" used extensively if she becomes pregnant, said Paul Payack, president of the group. 

2. The 2012 Olympics in London should heighten Kate's exposure because she will serve as an ambassador to the games.

3.
Kate is becoming a style and fashion icon around the world.

4. Will and Kate continue to charm crowds whereever they go. They have enormous appeal, and impact.

[SAMAA; GLOBAL LANGUAGE MONITOR]

Posted by Neil Morton
2011-12-29, 08:58:15

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